Keith Towns CV  
CURRICULUM VITAE    
Keith Towns CV
  
Keith Towns CV
 
 
 
 

 
 
BUSINESS ANALYST

Upon promotion, I project managed the development and maintenance of all of the marketing database analysis tools for the largest division in BT. This involved the management and development of a number of marketing tools for delivering campaign results direct to marketer’s desktops. I managed the projects from requirement capture to implementation. This included the management of developers, through to delivering the training for users. I utilised my skills to deliver quality products, which are fit for purpose delivered within the clients’ time, quality and budget standards and expectations were met or exceeded wherever possible.

  • Development of a number of data access systems for marketing databases containing over 17.2 million customers
  • Delivery of a ‘real time’ analysis tool via the web, enabling marketer’s to monitor campaign results on a day by day basis for BT’s high profile direct mail campaigns and analysis of campaign efficiency for senior Management
  • Team expert for accessing and interpreting both internal and externally purchased data
  • Designed and created a ‘Customer Data’ Intranet web site for all of BT Marketing
  • Managed the procurement and delivery of systems training for BT Marketing Consumer Division

1999 ~ 2000
BT Marketing

 



ICT NETWORK MANAGER
Current role at EFDC

BUSINESS ANALYST
Epping Forest District Council

PROJECT MANAGER
JustforDads (VAEF)

BUSINESS ANALYST
COLT Telecom

REMOTE WORKING
Working abroad and touring Europe

BUSINESS ANALYST
BT Exact

DATA ANALYST
BT Exact

DATA MIGRATION DEVELOPER
BT Global Services

BUSINESS ANALYST
BT Marketing

COMMUNICATIONS PROJECT MANAGER
BT Retail Marcomms

PROJECT OFFICE MANAGER
BT Networks & Systems

PREVIOUS CAREER
1978 ~ 1997

ADDITIONAL INFORMATION
Education, hobbies etc.